Thursday 7 April 2016

What is Village Level Entrepreneurs (VLEs)

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Village Level Entrepreneurs (VLEs)


The VLE is the key to the success of the CSC operations. While content and services are
important, it is the VLE's entrepreneurial ability that would ensure CSC sustainability. A good
VLE would not be one who has financial muscle only, but somebody who has entrepreneurial
traits, strong social commitment as well as respect within the community. The quality of service
at the CSCs would be as effective as the quality of VLEs running them. Selection and proper

training of the VLE therefore would play a vital role in making the CSC success.

The Village Level Entrepreneur (VLE) is the first and the foremost part of e Governance Scheme. Vayam selects its VLE as per selection criteria suggested by Government. Responsibilities of the VLE

1. Effective Service Delivery: The VLE will provide all the services to citizens which are provided by CSC and thus , will act as a service delivery point through which the rural citizen benefits

2. Sales and promotions:- the VLE will be actively involved in Sales process of the product and services given to him with his skills and socials relationships

3. Feedback:- it is the responsibility of the VLE to provide the feedback at regular intervals to the SCA

4. Relation with government functionaries :- The VLE shall maintain cordial relationship with Government and panchayat functionary at the local level

5. The VLE will insure, without any prejudice, to provide all services to the rural citizens.


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